WOMEN IN BUSINESS · LIVE ONLINE
A special working day to mark National Women's Enterprise Day.
Making It Happen
The Connected Growth Day for Women in Business
You built the business. Now build the system around it.
Join seven experts for a practical working day focused on your business. Bring your AI, workflows, marketing and content together, with guided exercises, useful templates and a clear direction for what to implement next.
Friday 16 October 2026 · 09:00–16:00 Irish time · Live online
€97 Full-Day Pass
WHO THIS IS FOR
If you are still the system, growth has a ceiling.
This day is for founders, solopreneurs and small business owners with clients, experience and momentum — women who want more capacity without lowering the standard.
Most of the tools are already in place. What is missing is the connection between them, so the same recurring work keeps coming back to you.
- Holding the context every tool and every helper needs
- Rewriting the same briefs, posts and replies each week
- Joining the handovers between tools nobody else can join
- Deciding, checking and approving every piece of work
The day is spent building a better system around the business.
THE EXPERTS
Seven experts. One connected programme.
Each session hands into the next, so you leave with one connected system rather than seven sets of notes.

HOST · BUSINESS BRAIN & CONNECTED SYSTEMS
Roisin Bennett
Roisin Bennett is a three-time founder, founder of The AI Team and a GrowthMentor specialising in GTM and practical AI for small businesses. She helps founders connect AI, business context, workflows and growth systems. She brought this expert group together because too many business owners are overwhelmed by tools and unsure how AI can actually work for their business.
LinkedIn profile
GOVERNANCE · HUMAN-FIRST AI
Claire Farwell
Claire Farwell is a Human-First AI strategist, TEDx speaker and Barcelona City Lead for Women in AI Spain. With 25+ years of international experience, she helps leaders adopt AI responsibly and practically, and has trained teams at Lufthansa Group, Accenture, Santander, SEAT-CUPRA, Swiss Air and other global organisations across Europe.
LinkedIn profile
LINKEDIN SYSTEMS
Carolina Posma
Carolina Posma is co-founder of Postiv.ai, the LinkedIn growth platform built from her own successful content system. She grew an audience of 27,000+ followers while selling AI solutions through LinkedIn, then productised that workflow to help founders and B2B teams build visibility, trust, stronger content systems and more qualified leads.
LinkedIn profile
GOOGLE WORKSPACE & AUTOMATION
Nancy Bain
Nancy Bain is one of Canada’s leading Google Workspace automation specialists and founder of AI Advantage Consulting. A three-time entrepreneur with nearly 30 years in business, she helps solopreneurs use Google Workspace and Gemini to automate everyday work. Her background includes 14+ AI certifications and national and international speaking engagements.
LinkedIn profile
AI SYSTEMS · CLAUDE & OPERATIONS
Katelin O'Shea
Katelin O’Shea is founder and CEO of AI That Works and a former Dropbox professional who built the business alongside her corporate role. She specialises in practical AI systems for SMEs, combining operations, automation and business context to remove busywork and help teams make AI genuinely useful day to day.
LinkedIn profile
AI TEAMMATES · HUMAN-AI WORKFLOWS
Tahnee Perry
Tahnee Perry is an AI strategist, speaker and founder of Perry Co and Driver Labs. She helps enterprise and agency marketing teams move from AI experimentation to repeatable workflows and human-AI systems. Her work includes training and advising teams at brands, with practical experience across organisations including L’Oréal and Autodesk.
LinkedIn profile
DESIGN · VISUAL AUTHORITY
Saima Chand
Saima Chand is a content designer and brand strategist specialising in LinkedIn visual authority. She has served more than 50 clients, creating infographics, carousels, profile rebrands and design systems that turn expertise into credible, client-ready brands. Her work has helped clients grow audiences, strengthen positioning and attract higher-value opportunities online.
LinkedIn profileHOW THE SESSIONS CONNECT
Seven sessions, built in sequence.
Each session hands its output to the next, so the work compounds through the day rather than sitting in separate notes.
- Ground rules
- Business Brain
- Priority workflow
- Connected tools
- Marketing and content
- AI teammate
- Implementation
Illustrative example
An attendee uses her business context to define a LinkedIn content workflow, organises the supporting materials, briefs an AI teammate, applies her brand and sets the points where she reviews the work herself.
You’ll apply the exercises to one recurring job in your own business, building the brief and next steps as the day progresses.
THE WORKING DAY
Your working day, step by step.
All times Irish time. Focused working blocks, real breaks and a proper lunch. Two sessions are dedicated build blocks; every other session includes work applied directly to your own business.
09:00–09:15
Welcome: how the day connects
Roisin Bennett
You build — your Build Sheet open and one recurring job chosen
09:15–10:05
Governance: what should AI be allowed to do in your business?
Claire Farwell
You build — a one-page AI use policy: green, amber and red lists, and who reviews what
10:15–11:00
Business Brain: organising the knowledge your business runs on
Roisin Bennett
You build — your context pack: ideal client, offer, voice, proof, and the five things AI keeps getting wrong
11:10–12:00
LinkedIn as a system, not a scramble
Carolina Posma
You build — a repeatable visibility workflow, and the first real job for your teammate
12:40–12:50
Re-entry: you have defined the work, now we build the worker
Roisin Bennett
You build — your priority job clarified and ready to become a working brief
12:50–13:40
Google Workspace as your operating system
Nancy Bain
You'll work on — your Drive structure, one Gem and one routine flow set up in your own account
13:40–14:30
Claude and Google together: the thinking layer
Katelin O'Shea
You'll work on — a Claude Project loaded with your Business Brain and pointed at your Google setup
14:40–15:30
The AI Teammate Blueprint
Tahnee Perry
You build — your first AI teammate blueprint mapped around Memory, Access, Skills and Tempo
15:30–15:50
Making it look like you: the visual and brand system
Saima Chand
You build — your brand applied to a repeatable design workflow
15:50–16:00
Connecting it all: your Build Sheet, commitments, close
All seven experts
You build — a completed Build Sheet and one named action for Monday
WHAT YOU LEAVE WITH
Six practical foundations for your next stage of growth.
Working drafts you can use straight away, not another set of notes.
Your AI ground rules
A first draft of boundaries and human review points.
Your Business Brain
An organised context pack covering your client, offer, voice and relevant knowledge.
Your priority workflow
One recurring process mapped, with improvements identified.
Your AI teammate blueprint
One defined job with context, access, skills and human checkpoints.
Your Brand & Content Toolkit
Your visual brand applied to a reusable content template, ready to adapt for your next post or campaign.
Your implementation priorities
The next steps captured in your Build Sheet.
INCLUDED WITH EVERY PASS
The Making It Happen Master Kit.
The day is where you build it. The Master Kit is how you keep going afterwards.
Resource 01
Connected Growth Build Sheet
The working document you fill in during the day: your ground rules, Business Brain, priority workflow, AI teammate blueprint and next steps in one place.
Resource 02
Resource Pack
The templates, prompts, frameworks and worksheets used in the sessions, kept in one library.
Resource 03
Step-by-Step Guidance Pack
Written walkthroughs of each build, in sequence, so you can carry on after the day.
PRICING
Your full-day pass
Full-Day Pass
€97- A full working day with seven experts, 09:00–16:00 Irish time
- Seven live sessions applied to your own business
- Your Connected Growth Build Sheet
- The Resource Pack and the Step-by-Step Guidance Pack
- A closing session with all seven experts
Bookings now open
Friday 16 October 2026 · Live online
BEFORE YOU BOOK
The questions worth answering first.
It runs from 09:00 to 16:00 Irish time, with focused working blocks, real breaks and a proper lunch. You spend the day applying each session directly to your own business.
No. The sessions are practical and assume no previous experience building AI systems. Bring a working business and a willingness to work on it.
The day works with familiar tools such as Google Workspace, LinkedIn and a Claude account. Any account or setup requirements are listed on this page ahead of the day.
No. It is live online and the experts span four countries. Anything Ireland-specific is flagged as such on the day.
Roisin Bennett, Founder of TheAITeam, with six invited experts. Full profiles above.
YOUR NEXT STEP
Bring the pieces together.
Make it happen.
Join seven experts for a practical day focused on your business, with guided exercises, useful resources and clear next steps.
Bookings now open
Full-Day Pass
€97
Friday 16 October 2026
09:00–16:00 Irish time · Live online